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At NW Choice Insurance, our mission is simple: we are here to help you navigate life's uncertainties with confidence. Located in Bellevue and proudly serving communities throughout Washington and Northern Idaho, our agency was founded on a passion helping people make smart choices with their insurance dollar. We know that behind every policy is a person, a family, or a business striving to protect what they have worked so hard to build. That is why we take the time to understand your specific goals, offering tailored solutions across personal, commercial, and life insurance.
Our agency brings over 50 years of industry experience to the table - a background rooted in strategic planning, financial forecasting, and, most importantly, helping others succeed. After decades of successfully building teams and guiding professionals within the industry, our leadership realized that the greatest pride comes from directly supporting clients. Opening our doors as an Entrepreneurial Agency allows us to combine this experience with the choice of many top-rated carriers all backed by the AAA Washington brand, and exclusive AAA discounts too!
In addition to the personal service you receive from NW Choice Insurance, our clients have access to a team of 42 licensed service professionals based in Bellevue who are available to assist with policy questions, service needs, and ongoing support. This added depth of resources helps ensure you have knowledgeable assistance when you need it.
Whether you are seeking coverage for your new home, looking to protect your business from unexpected risks, or planning for your family's long-term future, NW Choice Insurance is your dedicated partner. We measure our success not by the number of policies we write, but by the peace of mind we provide to our neighbors. Let us put our experience and resources to work for you.
✓ Local - Based in Bellevue and serving clients across Washington and northern Idaho, we know this region and the communities in it.
✓ Experienced - With over 30 years in the insurance industry, we have helped individuals, families, and businesses navigate coverage at every stage of life.
✓ Here to Help - We take the time to listen, explain your options in plain language, and make sure you feel confident in the coverage you choose.
✓ Independent - Because we work with multiple insurance companies, we can shop on your behalf and find the solution that truly fits your needs and budget.
We are based in Bellevue and service the Greater Seattle and Greater Eastside, including Redmond, Kirkland, Woodinville, Bothell, and Lynnwood. We also work with individuals and businesses across Washington state and into northern Idaho. Whether you are nearby or further out, we are easy to reach by phone, email, or in person.
No. As an independent agency, we work with multiple top-rated carriers including AAA Insurance. That means we can shop on your behalf and find coverage that fits your specific needs and budget, rather than fitting you into a one-size-fits-all policy. And AAA members can save even more with exclusive AAA member discounts!
We help clients protect the things that matter most at home and on the road. Our personal lines include home, auto, renters, boat, umbrella, and more. If you are a homeowner in Redmond, a renter in Kirkland, or looking to insure a vehicle in Bothell, we can help you find the right coverage. View our personal insurance products.
We have experience working with a wide range of commercial clients. Some of our specialty areas include restaurants, retail and hardware stores, dry cleaners, commercial real estate, and commercial auto, including fleet coverage. If you run a business in the greater Bellevue or Woodinville area, we can help you understand the risks specific to your industry and build a policy around them. View our commercial insurance products.
Yes. Our service area extends into northern Idaho, and we regularly work with small business owners and individuals in that region. Distance is not a barrier. We are happy to work by phone or email to make the process as easy as possible. View our small business insurance products.
Getting started is easy. Reach out by phone, email, or through our website and one of our advisors will get back to you promptly. We will take the time to understand your situation before making any recommendations. There is no pressure, just straightforward guidance from a local team that genuinely wants to help.
Call Us: (425) 472-1818
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